| Workforce
Flexibility: Managing Employees On The Move*
By Adam
Miller who can be contacted at www.wpmag.com
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There was a time when a person’s career choices were
limited to the original job path or company they chose when
entering the workforce. As a result, many employees remained in
the same career track with the same organization for their entire
career. In those days, it wasn’t difficult to manage employees
and their development, but times have changed. Today, employees
have more career opportunities than ever, which is great for them
but a real challenge for HR managers who must handle their
development.
Opportunity
Awaits
With
companies growing domestically and expanding globally, employees
now have access to an unprecedented wealth of opportunities for
advancement, mobility and flexibility within their careers. They
can move up the corporate ladder, switch to a new job function
within the organization, move to another division, work remotely
or even transfer to another country. While this diversity of
career options builds morale and helps extend an employee’s
potential and time within an organization, it also creates
logistical challenges for HR departments responsible for tracking
and managing each employee’s training, development, performance
and compensation, among other necessary functions.
Between the
growth of the global workplace and the advances in technology that
make telecommuting possible, the pace of business and the way it
is conducted has drastically affected the needs and demands of the
traditional workplace. With numerous organizations now offering
employees the ability to work from home—a great approach that
responds to the much-sought-after work-life balance—comes a
logistical headache for HR and training managers responsible for
trying to keep employee development on track with training and
other offerings.
Interestingly,
job flexibility and employee mobility, which causes these
management challenges, also presents an opportunity for
organizations. Employees are not only offered more opportunities,
they also are more open to change than ever before. This benefits
the organization by enabling it to use and promote its talent
better. For example, companies can optimize their talent by
finding the most appropriate positions for employees based on
their unique talents and skill sets. This helps increase retention
as organizations focus on offering revised responsibilities as a
means to keep employees challenged and rewarded.
Another
benefit for the organization is the opportunity to be more
proactive and responsive to the rapidly changing business
environment. As the market demands, companies can more readily
identify positions that need to be filled and the experience
required to fill those roles. They can also go a step further to
identify which employees can immediately fulfill those needs and
build project teams that respond to the changing market landscape.
Doing
Business Today
Times have
changed and employees no longer stay in one position or company
for their entire career. Those who do remain with one employer are
shifting roles between departments, are cross-functional or make
either lateral or progressive moves both domestically and
internationally. As positive and strategic as these moves are, it
can still be extremely difficult to keep pace with career shifts,
especially with the speed of today’s changing business
environment.
This shift
from the traditional business model can be attributed to a variety
of factors including globalization, the mindset of Generation
Xers, who are more apt to jump from one position to another in
search of a better work environment or higher salary, or the cost
savings that many organizations achieve due to reduced overhead as
a result of hiring contractors or remote employees. About 12
percent of the U.S. workforce qualifies as dispersed. In fact,
leading global organizations such as IBM, Sun Microsystems and
Agilent Technologies have adopted the virtual office concept with
40 percent to 70 percent of employees working remotely
(BusinessWeek, Dec. 5, 2005). This indicates that this trend is on
the rise and that HR departments will need to adjust their
strategies to serve their employees.
The Global
Perspective
The
increased trend toward global business presents yet another
challenge to managing today’s workforces. Organizations are
expanding rapidly into other countries in search of inexpensive
materials, new markets and new talent. It’s now commonplace for
employees to transfer to a new division located outside of the
United States to do the same job in a newly targeted region or to
perform an entirely different function for their organization.
Again, while
it’s a great opportunity for employees who seek job
opportunities with organizations that offer these types of
flexible, relocation programs, coordinating such a global
workplace can be difficult for the employer who now must manage
performance and development across borders. And those companies
that opt to play it safe by not offering relocation options
outside the United States find it difficult to compete in an
increasingly tight labor market.
Expansion
and globalization also force HR managers to keep up with the needs
of the organization. They now must consider the changing scope of
job descriptions, which have become far more flexible in recent
years. Additionally, as the organization grows and new technology
is introduced, there is a constant need for new positions and
unique skill sets that previously were not required. This need is
compounded by the increased turnover experienced by many
organizations.
Fight Fire
With Fire
Although the
introduction of new technology can impact business methods and the
structure of the organization, new technology is also the solution
when it comes to managing the complex HR needs and demands of
today’s mobile workforce.
Bearing in
mind that a constantly shifting, mobile workforce creates many
challenges for today’s HR professional, today’s organizations
should investigate the benefits that a human capital management
(HCM) solution can provide. HCM solutions can automate employee
development processes and integrate learning and performance
management. These features and functionalities can provide a
measurable and accurate inventory of the organization’s skills
and performance levels. Each employee’s skills, certifications,
experience and performance can be tracked and managed regardless
of changing roles or physical location. The job of managing the
mobile workforce becomes significantly less daunting and is
instead a process that can be managed successfully on a daily
basis.
The ability
to automate and streamline employee development and training is
one of the numerous benefits an HCM solution provides. An
automated employee development solution can identify and provide
needed training to employees and help in the development of new
and existing skill sets. This feature is crucial as organizations
search for new employees to fill newly created or vacant positions
as they develop existing employees for future promotion. Coupled
with succession planning, integrated learning and performance can
enhance the process for grooming high-potential employees by
providing measurable performance indicators and automatically
generating development plans that get employees to the next level.
Training and
development efforts aren’t limited to employees who work out of
an organization’s main office. Today’s advanced e-learning
tools are Web-based, offering employees the ability to participate
in required or assigned training courses remotely and at their
convenience. This on-demand model benefits training managers
because it reduces the costs of in-person training and creates
training options that are more accessible to employees.
Additionally, training managers can create online learning portals
with customized training schedules, list employee-specific
requirements, certification renewal dates and other important
information. Such portals reduce the number of inquiries and help
manage the process for all employees, not just remote workers.
Does Anyone
Speak Cantonese?
Internal
recruiting can be daunting for organizations with thousands of
employees spread across remote locations, especially when filling
positions with employees from existing positions, departments and
countries. However, with the right HCM solution this potentially
overwhelming task becomes virtually painless.
In the past,
the learning data training managers collected on employees was
kept separate from the performance data HR managers collected.
With the help of HCM, organizations now can seamlessly integrate
this data to provide the most comprehensive overview of an
employee’s skills, performance and training. Such data includes
details on compliance and certifications achieved or required,
years of service, performance reviews, training completed and
required, development plans and employee special skills such as
languages spoken.
HR managers
are then able to search for specific skills, titles,
certifications, etc., and pull a list of employees from across the
organization that meets the search parameters. For example, an
organization wants to establish a sales office in China, but it
needs to find an existing employee who is willing to relocate, has
strong sales experience and speaks Cantonese. The HR manager plugs
these requirements into the search function of the HCM solution
and in seconds, the search finds the names of three appropriate
candidates. The HR manager then can review each candidate’s
employment history, training, certifications and performance
reviews as measured against predetermined goals to determine the
best candidate.
With this
technology, organizations can identify candidates for special
teams and projects, newly created or open positions and future
succession planning and talent management needs. In addition, such
a solution can help ensure that compliance standards are met and
maintained for employees moving into and out of positions with
stringent compliance requirements—a key element in managing and
meeting stringent Sarbanes-Oxley mandates.
HCM Gets
SaaSy
Although an
employee development solution is available as standard software,
it is also available as on-demand software or
Software-as-a-Service (SaaS) delivered over the Internet and
significantly less expensive to purchase and install. On-demand
solutions require little time to deploy, require minimal if any IT
maintenance and can easily integrate with an organization’s
other critical business applications such as CRM and ERP. Some of
the many benefits of the on-demand delivery model include the
ability to meet the rapidly changing business needs of today’s
organizations.
Changes to
an employee’s status can be made on the fly. New positions,
lateral moves, annual compensation increases, career preferences
and new direct reports or supervisors can be updated easily. As
employees complete training requirements and meet established
goals, their records are automatically updated to reflect these
changes, which are then updated instantaneously for accurate
planning and reporting in the future.
Flexibility
Is the Future
As today’s
leading organizations continue to embrace the changing business
landscape, the demands on human resources to track and manage
employee development will be tested as never before. Only by
leveraging the same technology that creates these challenges will
organizations be able to manage the needs of a mobile, global
workforce effectively. HCM services offer one solution that will
ultimately become the standard for harnessing the lightning-fast
changes and demands of this new era in business.
Sun
Microsystems: Managing a Distributed Workforce
With 38,600
employees dispersed across more than 100 countries, Sun
Microsystems, a provider of computer technology products and
services, developed a unique distributed workforce management
system coined the Open Work practice. Sun’s Open Work practice
gives employees the choice of where and when they work. With
approximately half of its employee population participating in the
Open Work practice, Sun has developed methods and tools to help
managers successfully manage their distributed workers.
Naturally,
managing a distributed workforce requires managers to possess the
ability to motivate, maintain cohesion and establish trust across
a distance because in an office setting these tend to be easier to
carry out. “The world has evolved today to where pretty much any
manager now has to be aware of a mobile or distributed worker on
his or her team—especially as we are going global where managers
have to manage teams that are not all in one place,” said Ann
Bamesberger, senior director of Open Work solutions. “Since we
have gotten the technological aspect pretty much down pat, we are
now able to focus on the social elements to help managers
excel.”
Through
Web-based services such as online simulations, help chat lines and
blogs, managers learn management best practices for their
distributed workforce. “The simulations are example situations.
It is structured in a multiple-choice format and if the manager
answers the question incorrectly, he or she gets a tutorial on
what they could have done,” Bamesberger said. “Also, we do a
lot of blogging: It is a big part of our culture. Manager’s
blogs tend to talk about effective conference calling, their pet
peeves as managers, distance collaborations, best practices,
etc.”
According to
Bamesberger, there is a Sun software manager who has his own Web
site about his usual workday. “He writes what some of his pet
peeves are, what his preferences are, like does he like to be
called early in the morning or does he like to be called late at
night, and what does he do during the course of the day. So it is
sort of a personal blog on who he is,” she explained. “And his
direct reports really like that because it makes him more human,
more accessible and helps the employees figure out how they can
keep themselves present in a situation where an out-of-sight,
out-of-mind attitude is easy to follow.”
Also, Sun
tries to hold on-site quarterly meetings to improve employee
relationships and communication. Bamesberger said that quarterly
meetings are not held merely for social reasons, but are—of
course—work-related as well. But the social element has to be
there because these meeting serve as a way to integrate distance
workers. “You have to make the people working on the outside who
are not proximate feel like their work is as critical as the work
going on in HQ (headquarters) as well,” she said.
“Historically, most people have felt that the important work is
done on premise and the distance work—the work that is farmed
out to the hinterlands—is work that is not mission-critical.
That attitude does not work and needs to change because if that is
the way they feel, they are not going to build any trust, cohesion
or respect. And everybody wants to do important work, and no one
want s to feel unimportant.”
But with
flexible and exceptional managers overseeing distributed workers,
the benefits can be abundant. According to Bamesberger, a flexible
work environment can change the way people work—individually and
as a team. “By giving employees the option to choose the best
work location and schedule suited for their daily lives, employee
satisfaction improves, employees achieve better work-life balance,
they are more motivated and perceived to be more productive as
well,” she said. “The Open Work practice is also an excellent
tool to attract new employees and for retention.”
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